I was born on September 29, 1967, in Ruffano (LE) and since 1987 I’ve been living in Florence.
I started my professional career working in television, first with local networks in Florence, and later collaborating with major national broadcasters such as Mediaset, RAI – Radiotelevisione Italiana, as well as with various international TV teams.

In 1996, I became interested in online marketing, fascinated by its potential, and began a new professional path.
After a few years, I founded Stravideo, a company specialized in live video productions, through which we organize events across Italy and Europe, working alongside businesses, trainers, and professionals.

Today, I manage three companies operating in the world of digital marketing and video communication, combining deep technical know-how with a strategic, results-oriented vision.

I’m the author of two books published by Flaccovio Editore:
“Video Marketing Strategico” – my first guide on the power of video in digital communication – and
“Attrai i turisti con i video”, a practical book on how to turn video content into an effective tool for attracting customers in the tourism industry.

Over the years, I’ve regularly participated in national and international events focused on entrepreneurship, digital marketing, and video marketing, both as a speaker and as an event organizer.
These experiences have allowed me to engage with hundreds of professionals, contributing to the cultural and strategic growth of the sector.